Packaging Design

Various packaging design projects. These include pizza boxes, takeaway bags and a fish and chips box. The main focus of these projects was exploring different styles and themes for packaging design. Experimenting with different illustration styles, typography and colour schemes to create visually appealing and effective packaging designs.

Pizzarella Box

A bestseller pizza cheese box needed a packaging update. As current branding was whitelabled and generic it required experimentation.


The final design incorporated simple illustrations and life photography, bold colours and a serif font that echos themes of traditional pizzerias.

Pizzarella Packaging Design
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Fish & Chips

Theme for packaging was a classic British newspaper style. Design incorporates bold typography, simple illustrations and a limited colour palette with newspaper collage style to create a nostalgic and visually appealing packaging design.




Pizza Boxes

Various pizza box designs. exploring traditional styles and more modern and minimalistic styles. First range was figuring out styles. As design was more refined we particularly with more illustration and icon style I expanded this further.




Takeaway Bags

Various pizza box designs. exploring traditional styles and more modern and minimalistic styles. First range was figuring out styles. As design was more refined we particularly with more illustration and icon style I expanded this further. Market research indicated that black and white styles were trending more and additionally was more cost effective when printing. This lead to futher exploration of black and white illustration styles.